EBO has appointed former Publicis Groupe Data & Tech Practice Director, Nick Moffett, as its Financial Services Director. Nick brings with him extensive experience in the market, having held leadership roles in international organisations such as CACI, Havas and Ikano Group.   

Throughout his career, Nick has focused on helping clients to optimize their AI for the Financial Services sector, data, SaaS and marketing assets and has developed sales strategies for some of the world’s leading technology vendors. Today he specialises in supplying best–in–class digital Customer Experience technology across business sectors, with a particular interest in financial services. 

As a director at Epsilon, Publicis Groupe, Nick worked with renowned international retailers and financial services institutions, driving growth into EMEA markets through loyalty, Customer Experience and Marketing Technology solutions.  

Nick’s expertise in B2B MarTech, SaaS and Digital CRM coupled with his network of C-suite enterprise connections, makes him an invaluable addition to EBO’s team. At EBO he will be responsible for driving new business and accelerating the effectiveness of the prospecting and win process within the financial sector.  

His comprehensive understanding of the communication requirements across the numerous verticals will also help EBO to refine its key propositions to meet the ever evolving and complex regulatory world of financial services digital interaction. 

Nick’s appointment comes at a time when conversational AI is rapidly gaining traction in the business world. As more and more companies look to leverage the power of AI to improve customer experience and drive revenue growth, EBO continues to become a leading player in this space. 

“I’m extremely proud to facilitate and manage client relationships with EBO whose clients benefit from market leading AI chat/VR based solutions. With a particular focus on AI MarTech, analytics and loyalty, our analysts work tirelessly to make sure the multichannel solutions we design, deploy and manage, deliver great outcomes,” says Nick Moffett.